Mark Waltrip
AboutExperienceValueWork With MeMy BooksPassion ProjectsContact
Mark Waltrip

Trip Capital Advisors, LLC

Author, Advisor & Rocket Scientist

Helping businesses reinvent for what's next

3 Books PublishedRecipesSongwriterDownload Bio

Professional

AboutBackground & philosophyExperienceCareer journeyWhere I Add ValueMy approachWork With MeEngagement models

Passion Projects

OverviewMy BooksMy MusicMy RecipesTravel

Content

ArticlesRecipes
Schedule a Consultation

Contact

Email
LinkedIn
Send a Message

© 2026 Mark Waltrip. All rights reserved.

Author, advisor, and lifelong learner

Take Care of Your People, and They'll Take Care of Everything Else

Author, Advisor & Rocket Scientist

Take Care of Your People, and They'll Take Care of Everything Else

I'm Mark Waltrip—author, musician, chef, strategic advisor, and yes, an actual rocket scientist. I've spent my career helping organizations build cultures where people and performance thrive.

Learn More About MeGet in Touch →
Mark Waltrip

Author, Advisor & Rocket Scientist

Take Care of Your People, and They'll Take Care of Everything Else

I'm Mark Waltrip—author, musician, chef, strategic advisor, and yes, an actual rocket scientist. I've spent my career helping organizations build cultures where people and performance thrive.

Learn More About MeGet in Touch →

A Unique Path to Leadership

My path has been anything but conventional. I started as an aerospace engineer on the first U.S. commercial space program, served 20 years in the Air Force, then helped grow a hospitality company from 2 regional resorts to 23 destination properties across the country.

Along the way, I wrote three books, opened 50+ restaurants, recorded a song with Lee Greenwood, and never stopped believing that the secret to success is simple: take care of your people.

30+

Years of Leadership

23

Destination Resorts

$3B+

In Development

8,000+

Team Members Led

What I Believe

The Things That Matter Most

Team-Centric Leadership

True empowerment comes from teaching your team members how to think like an owner.

Building Culture

Great cultures are built with leaders who genuinely care about their people.

Diversity & Inclusion

Foster diversity by creating opportunity and eliminating barriers for your team.

Internal Alignment

There are only two jobs: those who deliver to customers, and those who help them.

Data-Driven Results

Create reports and metrics that help your team achieve meaningful results.

Real Estate & Hospitality

Deep expertise at the intersection of physical assets, brand, and operations.

Learn More
"Take care of your people, and they will take care of your customers. Take care of your customers, and they will take care of your business."

— Mark Waltrip

Working Together

How I Can Help

Every engagement is different, but the goal is always the same: helping people succeed.

Independent Board Member

Governance expertise and strategic oversight

Strategic Advisor

Ongoing counsel for complex challenges

Short-Term Engagements

Focused projects with defined scope

Executive Partnership

Deep, ongoing partnership and mentorship

Learn More About Working Together

Background

A Unique Perspective

Corporate Leadership

Previously served as COO of Central Florida Investments and Westgate Resorts, LTD., a billion-dollar hospitality and real estate company. Led 8,000+ team members and over $3 billion in acquisition and development.

Engineering Excellence

True-to-life "Rocket Scientist" who helped build the commercial launch facility for the Atlas satellite program. Propulsion and pneumatics engineer on 12 commercial space launches.

Military Service

Served 20 years in the United States Air Force. Led a highly decorated unit specializing in business reengineering of Government agencies.

Academic Achievement

BS and MS in Aerospace Engineering from University of Colorado—completed on the same day, graduating top of class. Member of 3 National Honor Societies.

View Full Experience

Beyond Business

My Passion Projects

Having balance in your life is a necessary ingredient for long-term success.

My Books

3 books on leadership & life

My Music

Songs recorded in Nashville

My Recipes

Recipes to explore

Let's Start a Conversation

Whether you're exploring board opportunities, seeking strategic advice, or want to discuss how I might help your organization—I'd welcome the opportunity to connect.

Get in Touch